Today I had an idea a discussion on this week’s topic developing conference programs. Here are links to three associations who are holding annual conventions. HPBAExpo will be held in March while GBTA and ASTA will hold annual conventions in August.
Take a look at each website and compare the program agendas and schedules of each. I would expect the HPBA would be the most complete since their event is only a month away. GBTA and ASTA would want to have enough of a program to entice early registrations but are likely to add additional details in the next few months.
Comment on what you see. Which website do you prefer and why? Can you get a picture of the target audiences for each? Would you make any changes?